Sales Process Write For Us: A sales process is a place of repeatable steps a salesperson takes to move a potential buyer from the initial awareness stage to a final sale.
Typically, a sales process consists of 5 to 7 stages: prospecting, preparing, approaching, presenting, handling objections, closing, and follow-up.
Simply put, it’s a potential customer’s journey from realizing they need a product to the real buy
And because the sales process is a journey for a potential customer, it is a roadmap for a salesperson
A sales shaft is a visualization of all active sales activity and interactions between a prospect and a company. Think of it as a hypothesis that illustrates a customer’s journey to a get.
While most sales teams are aware that they are going through a similar process, few decide to define and standardize the process, leaving each salesperson to decide what steps to take and when.
The logic is pretty clear: As long as salespeople keep closing sales and generating revenue, how they do it is their business.
But unless you’re a natural salesperson, you can benefit significantly from a standardized sales process and improve overall sales measurement, forecasting, and management.
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