The user of personas are representations of our target customers. Creating user personas involves researching.
And we were outlining our ideal customer’s goals, pain points, behavior, and demographic information.
The research involved in putting together the user persona report will help us understand our target audience and create a better product.
And things like life goals, education level, age, and joint problems will determine how we serve these customers in the future.
And especially when it comes to making marketing decisions, and even small factors like location and salary influence how those people make decisions and use our product.
User personas are essential for creating the targeted marketing plan and for influencing your growth strategy.
Also Read: What are the attributes of the Product and Service? – Examples of Attributes, Examples of Tangible
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